Tag Archive | "tropicana"

Packaging Fail – PepsiCo and Tropicana

Tuesday, February 24, 2009

1 Comment

PepsiCo gets it wrong, after launching their new packaging design for the their premium orange juice range Tropicana, PepsiCo will have to revert back to the old packaging design due to client dissatisfaction and public pressure. The new branding that debuted on the shelves in January 2009 will be discontinued by the end of February [...]

Continue reading...