I just love this very clever advertising campaign by Ogilvy Johannesburg for Viagra. These ads play on the old idea that the pool man, the post man and the milk man might be having his way with the misses.
Great advertising!

View more below:


Advertising Agency: Ogilvy, Johannesburg, South Africa
Chief Creative Officer / Executive Creative Director: Gerry Human
Creative Director: Fran Luckin
Copywriter: Catherine Conradie
Advertiser’s Supervisor: Riaan Jordaan
Account Supervisor: Fiona Chesman
Producer: Shirley Wagner
Art Buyer: Emma Hughes
Art Director: Mike Groenewald
Photographer: David Prior
Typographer: Catherine Conradie
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July 15th, 2009 at 2:48 pm
cool story on advertising viagra
October 2nd, 2009 at 1:54 pm
Now these posters I like. The only image missing is a middle-aged man in the UPS brown shorts (but that may be strictly an American uniform fetish)