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Surfrider Foundation Global Warming Ad Campaign

Thu, Mar 25, 2010

Advertising

The latest ad campaign for the Surfrider Foundation is pretty cool, I just love the idea and it has been executed to perfection. The tagline reads; “The sea level is increasing. We are all in danger.
Do something against global warming. Do it now.” The campaign was done by a Brazilian ad agency called Script.

Surfrider Foundation

Click to enlarge…

Surfrider Foundation

Click to enlarge…

Advertising Agency: Script, Rio de Janeiro, Brazil
Creative Director: Ricardo Real
Art Director: João Paulo Medeiros
Copywriter: Guilherme Figueira
Illustrator 3D: Marcos Falcão e Luiz Ramos
Image treatment: Raphael F.S

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