King James created these very suggestive and impressive adverts for the Eagle Print Awards 2009. They use good old sayings involving a heart, haystack and a cactus.
The punch line reads “Nobody said it was easy. Proudly sponsored by Independent Newspapers”. Kudos to King James, love your work!
See more from this campaign below:
Advertising Agency: King James Cape Town, South Africa
Executive Creative Director: Alistair King
Art Director: Karin Barry-McCormack
Copywriter: Paige Nick
Photographer: Ross Garrett
Account manager: Lesley Wright
Illustration: Westley Lewis, Am I Collective
Retouching: Ross Garrett
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